1. Quite often, the entrepreneur has no idea how to market/sell the product without offending anyone. Even though they may be a great inventor, importer, writer, etc., they don't know how to create a benefit-oriented sales message because they are not in touch with their customer.
2. They grossly overestimate the demand and importance of their product in the marketplace. Many people think they .....
... read the rest of this article at the source: 3 Big Reasons Why Online Businesses Fail And Ultimately Disappear
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